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Google’s Search Strategy

Among search engine giants like Yahoo going down the drain and Microsoft bidding for more than $44 billion dollars, Google is still able to keep up the race and make considerable profits.

Constant updates to their various online tools and simple yet powerful software with great GUI has kept them much ahead of competition like Ask, Yahoo, Interactive Corp and Microsoft.

Though the number one search engine on the internet reported a fourth-quarter results fell by 8.6% to 515.90 which is the lowest closing price since September 10, they are still able to stay ahead.

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